Business Call to Action
Enterprises want to open the huge underserved market of potential customers, – people with low incomes. To this end, businesses develop new business models reflecting customers, employees, suppliers respectively all affected stakeholders in their value chains. The concurrent inclusion of “poor people” in value-added chains dramatically improve their access to goods, services and income, and their situation. The goal is that companies contribute achieving the UN 17 Sustainable Development Goals. The United Nations program “Business Call to Action” supports enterprises in their application of “Inclusive Business Models” especially for developing and emerging countries, www.undp.org, www.businesscalltoaction.org.
Presentation: Bridge for Cities, Belt & Road Initiative: Developing Green Economies for Cities, 2nd BRI Event – unido.org, 26 to 28 September 2017, Vienna International Centre Vienna, Austria